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Sunday, June 24 • 3:15pm - 4:30pm
Reviews, Referrals and Retention

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The long-term success of any spa or salon business is highly dependent upon the business’ ability to build strong relationships and repeat visits with happy clients. Happy clients can and should also lead to positive reviews online, strong word-of-mouth marketing, and plenty of referrals. With more than 70% of buying decisions now being informed by online reviews, it’s vital spa and salon professionals be proactive in getting online reviews from their customers and using them as a tool for creating both new referrals improving client retention. Join author and marketing coach Felicia Brown of Spalutions to learn strategies for using online reviews and client testimonials to gain new clients and keep existing ones coming back.

The following pricing is for the Social Media & Marketing Track, which includes four classes in total.
Advance Pricing: $210
After May 21: $285

avatar for Felicia Brown

Felicia Brown

Business & Marketing Coach, Spalutions
Felicia Brown, LMBT is the owner of Spalutions, a firm which provides business and marketing coaching and consulting for massage, spa and wellness professionals. She is passionate about inspiring others to become successful in all of their endeavors. With appearances at many national... Read More →

Sunday June 24, 2018 3:15pm - 4:30pm PDT